Website Analysis

Cornwall Today

Cornwall today is a regional magazine for cornwall with an older target audience of both genders with a social demographic of A-C1. Cornwall todays target audience is the complete opposite to mine minus the A-C1 demographic. However I want to analyse the website to gain knowledge of other regional magazines within the area.

The homepage shows there is a huge range of images that when you click on it takes you to other pages on there websites, these are called internal links which are common in all websites. The images that are used on the website uses an image of the magazines cover and an image to tell the audience you can read the magazine through different devices, showing that its up to date. I could maybe use this for my magazine in order to make the target audience seem more interested. 

In terms of layout the masthead is at the top following conventions in the top left corner, and the masthead is in the same style as it would be on the magazine making it all flow together, something that I will do when I create my own. Going across the page underneath the masthead are subheading which you can select that will take you to different pages on the website, this is another thing that most websites have so will have to put it in mine to follow conventions and to make it look profesional it also makes it easy to navigate through from page to page and is easy to look at. Then carrying on to underneath the subtitles there is images and articles for the audience to read, which is another convention I will need to follow when making my own website.

Cornwall todays colour palette is mainly white, black, grey and blue however they haven't really followed this through with the images but I think they've work round it. Blue connotes calm and is a relaxing colour showing that cornwall is a calm and relaxing place. 

The typography through this website has been clear and looks professional so the readers can easily view it as that fits the target audience as they don't want something that you would see from a pop magazine which is bright and bold and over the top. Through looking at this I need to make sure my font is easy to read and feminine and modern in order to represent my target audience. 

The semiotics used for cornwall today represent the target audience. as Articles appeal to there target audience as they are a matte group who are stereotypically interested in seeing articles written by them or others. and by having articles it different from saying stories as it doesn't look made up

Teen vogue is a magazine with a genre of fashion, its target audience is aimed at females ages 14-19 in the audience demographic A-C1 due to it being a high end fashion magazine for a younger audience.

On the homepage is has an advert running across near the top so it captures your eye. The smaller images are then placed below, Theres also an image of the latest issue and an image of the freebie if you subscribe.

In terms of layout it is well structured with the name of the magazine at the top of the page, and then small images of the social network that you can follow/like them on.

The colour palette in which is used is of black, white, pink and red. Red connotes fear and is a great way to get attention from the audience, and Pink suits the audience as its feminine and stereotypically teenage girls favourite colour. 

For typography, The biggest text on the homepage is the title of the magazine, following conventions. using a variation of two fonts one being bold to capture the readers eye and the other more sophisticated. 

I clicked on a subheading and the layout was similar to the homepage. Having the title at the top of the magazine with the original subheadings and social media images, also having an advert underneath to promote a product. The colour palette also follows the homepage to make the two fit together and keep it looking professional, also using the same text style with a smaller subtitle.